It was set-up to embody and diffuse the non-commercial principles of EurActiv. It has appointed an experienced Secretary General and gathered an impressive Advisory Council with members stretching from the business community to NGO's, think tanks and the media.
Fondation EurActiv provides EurActiv.com with guidance on editorial strategy and media independence. Over time it is widening its scope to include coaching on policy information and helping non Brussels-based on-line media to get a foothold in EU circles.
Fondation EurActiv is a Belgian foundation set up in January 2004. The activities of Fondation EurActiv include:
Yellow Paper and speaking on EU communication policy
Fondation EurActiv, unlike EurActiv.com in its normal editorial work, does express its views, on topics related to the base line 'Efficacité et transparence des acteurs européens'. With input from its Advisory Council and various experts, it published and updated several times its Yellow Paper on EU communication, answering the documents published by Commissioner Wallström.
Several persons often provide TV interviews, speeches or conference moderations on EU communication policy, such as Christophe Leclercq, Julian Oliver, Frédéric Simon, Georgi Gotev, Jean-Charles de Cordes and Rick Zednik.
Based on this, on the EurActiv network, and on EU Projects Fondation EurActiv often cooperates with relevant NGOs and media, both at national and EU level. In Brussels, these includes Friends of Europe, ECAS, and in 2007 the European Movement International under a 'Plan D' project called Speak up Europe. Fondation EurActiv does get modest EU funding for some of these projects, and welcomes enquiries from potential project partners.
Julian Oliver is the Secretary General of the Fondation. Julian, who has worked for ICI and American Express among others, is a former chair of AmCham EU as well as a former board member of the European Foundation Centre. Julian Oliver is well known in Brussels as a moderator and presenter on EU Affairs.
FondationEurActiv is guided by an Advisory Council and an Orientation Committee. The names of the distinguished persons who have agreed to serve on this body are shown below. FondationEurActiv became operational following the publication of its statutes in the 'Moniteur Belge' in January 2004 as one of the first foundations under a new Belgian law.
List of Advisory Council members as at 31 July 2008
| First Name | Surname | Affiliation (NB. Members serve in their personal capacities) | ||
| Jim | Cloos | Council of Ministers secretariat | ||
| Pat | Cox | President of European Movement International | ||
| Stanley | Crossick | Founding Chairman, The European Policy Centre | ||
| Michael | Emerson | CEPS - Centre for European Policy Studies | ||
| Caroline | Jenner | Junior Achievement-Young Enterprise EUROPE | ||
| Bahadir | Kaleagasi | TUSIAD - Turkish Industrialists' and Businessmen's Association | ||
| Silvana | Koch-Mehrin | MEP, Vice-chair, Alliance of Liberals and Democrats for Europe, ALDE | ||
| Henrik | Kröner | Secretary General, European Movement International | ||
| Tony | Long | WWF European Policy Office | ||
| Giles | Merritt | Forum Europe / Friends of Europe | ||
| Jim | Murray | BEUC - Bureau Européen des Unions de Consommateurs | ||
| Maria | Joao Rodrigues | Advisor, European Commission; Godmother of Lisbon Agenda | ||
| Tom | Spencer | ECPA - European Centre for Public Affairs | ||
| Jean-Leopold | Schuybroek | Fondateur, Interel | ||
| Tony | Venables | European Citizen Action Service | ||
| Maja | Wessels | Independent consultant | ||
| First Name | Surname | Affiliation (NB. Members serve in their personal capacities) | ||
| Zeynep | Gögüş | Fondatrice EurActiv Turkey | ||
| Isabella | Lenarduzzi | Isamedia | ||
| Anton | Mifsud-Bonnici | BP Group | ||
| Manuela | Preoteasa | Association Actori Europeni & Editor EurActiv.ro | ||
| Nathalie | Lhayani | fondatrice EurActiv France | ||
| Alexander | Riedl | European Commission | ||
| Jacques | de Selliers | GreenFacts Foundation | ||
| Ivan | Stefunko | SLOVO & EurActiv.sk | ||
| Sinan | Ulgen | AB Consulting, Turkey | ||
| Giorgio | Clarotti | European Commission | ||
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