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Eight candidate countries have on 17 May been admitted to join the EU's MEDIA Programme, a programme that encourages the development, distribution and promotion of European audiovisual works.
The Programme is due to start in these countries already this year or otherwise in 2003. Each new country participating in Media will make a financial contribution to the programme, via both its national budget and via the PHARE Programme. The procedures for participation will be the same as those applicable to those in the Member States.
A recent study by the European Audiovisual Observatory showed that films from the CEEC countries have a market share of just 0.054% in the EU.